Baidu: China’s largest search site
Baidu is the largest search engine in China. We provide advertising solutions using Baidu.
- International Digital Advertising
- Visitors to Japan (individuals)
- Visitors to Japan (Groups)
- Company recognition for overseas markets
- Expanding overseas sales channels
- Production
- Financial institutions
- Retail
- Mail order
- Restaurants
- Manufacturing
- Transport
- Tourism
- Advertising agencies
Contents
What is Baidu?
Google in China. While Google, Facebook, and other services are not available in China, a similar service called Baidu is being developed.
What is Baidu’s advertising solution offered through us?
- listing advertisement
- in-feed advertising
- Brand Story
- Keyword Buying Ads
What is a listing ad?
This is a measure to implement effective promotions to target customers in conjunction with search keywords.
Keywords and ad text are changed as needed in conjunction with timing to optimize advertising.
Since it is a pay-per-click service, you will not be charged just for displaying the advertisement.
Set up relevant keywords and submit them to a targeted audience.
What is In-feed Advertising?
These advertisements are placed on the timeline within the smartphone APP provided by Baidu.
Compared to other types of advertisements, In-feed Ads can be directed at a lower average cost-per-click.
In-feed ads, like listing ads, are pay-per-click, so you are not charged just for being displayed.
The overwhelming reach of our ads enables us to reach potential target users as well.
Since the ads are inserted between existing content, the information is placed on the user’s lead-in line.
This makes it easy to catch the attention of users.
Based on Baidu’s user history, information can be sent only to the users that you are looking for.
What is a brand story?
An online encyclopedia published by Baidu in April 2006.
It is a user-submitted Internet encyclopedia known as the “Chinese Wikipedia®.
This is a service that allows you to post a 3-minute video introduction on your Baidu encyclopedia page.
We will ask you to provide photos, videos, company documents, and other materials, and
will handle the actual production of the video. (IntaSect will organize and translate the materials).
The produced videos are available for secondary use and can be posted on official websites and official SNS.
Since the videos are displayed at the top of Baidu search results, they are expected to be more effective than advertisements.
*Data reporting cannot be supported.
Hits from searches for brand names, etc., and coverage of key target demographics is possible.
In addition to the above: ・・・・
- Baidu Map
- Keyword Buying
- Brand Link
Baidu’s data is used to develop a wide range of services within the group group.
We can propose optimized ad placements in accordance with customer demand.