SECOND BRAIN (e-commerce store analysis tool)

Easily and quickly output store analysis reports for Rakuten Ichiba, Yahoo! Shopping, and proprietary domain sites. Store managers and e-commerce site consulting companies are using this service.

What is Second Brain?

Easily and quickly output store analysis reports for Rakuten Ichiba, Yahoo! Shopping, and proprietary domain sites. Store managers and e-commerce site consulting companies are using this service.

Service Overview

Second Brain offers the following two features

  • Automatic acquisition of mall analysis data (Rakuten Ichiba, Yahoo! Shopping, own domain sites)
  • SEO Rank Checker (Rakuten Market)

Automatic acquisition of mall analysis data

The automatic mall analysis data acquisition function is a one-click service that allows you to download a report file (Excel format) containing aggregated data from Rakuten Ichiba, Yahoo!
The service can be used immediately by simply setting up your store.
For sites with their own domain, reports are created based on Google Analytics (GA4) data. It is a prerequisite that the tags have been installed in advance.

Advantages of introducing automatic acquisition of mall analysis data

■One-click output with just the initial settings. Almost zero report generation work is required.
The Excel format makes it easy to add supplementary information.
Many indicators are output together with the previous week’s and previous month’s values, making it easy to capture initial movements.

Overview of functions of automatic acquisition of mall analysis data
01
Output growth targets from comprehensive data

Key performance indicators such as KPIs and daily KPIs are displayed in easy-to-understand charts and graphs.

02
Product analysis is essential for optimal operation.

Indicators showing important indices for each product are listed. Here, you can check the trend of hot-selling products and use them as a guide for optimal inventory!

03
Outputs useful rankings for popularity surveys

Indicators showing important indices for each product are listed. Here, you can check the trend of best-selling products, and also play an active role as a guide to optimal inventory.

04
Referrer search keywords provide information on how customers are being attracted to the site.

Identification of the source of inflow is displayed for each search term. The keywords that are producing results are clarified along with the number of accesses.

SEO Rank Checker

The function will measure the number of products in the store for the specified keywords by obtaining and aggregating the search rankings in the Rakuten market every day.
Alert e-mails can also be sent to you when a specified ranking round occurs, so you can quickly notice any sudden changes in rankings.

Benefits of Introducing SEO Rank Checker

■It is possible to display index values such as the number of inflows and conversions for each search keyword, which cannot be confirmed by Rakuten RMS.
■Able to check the user’s activity history across days.
However, with the release of the product analysis screen on Rakuten RMS, index values other than those listed above can also be checked on Rakuten RMS.

SEO Rank Checker Feature Overview
01
Ideal for SEO maintenance

You can check display rankings for targeted keywords and obtain status check product information for key items such as SEO keyword optimization status reviews.

02
Displays daily search rankings

Display trends in search rankings for individual keywords in an easy-to-read chart format! Read the daily fluctuations and the effects of countermeasures from the daily trends. Charts cover the highest to 100th rankings.

03
Also displays rankings you need to know about now.

Daily search rankings are obtained, and the current keyword rankings can be displayed in real time by carrier (PC, smartphone, etc.), allowing you to narrow down your segments.

04
Daily reports delivered via email

Once daily, you will receive an email report (PDF) and daily rankings via email.
You do not need to log in to Second Brain to get a brief status report.