(Head office: Chiyoda-ku, Tokyo; President: Tan Yufeng), a provider of cross-border EC for China and overseas promotion and inbound support with a focus on China, and Kyoto Chuo Shinkin Bank (Head office: Shimogyo-ku, Kyoto; President: Makoto Shiranase), have launched a Kyoto-themed (Head office: Shimogyo-ku, Kyoto, Japan; President: Makoto Shiranase), a leading Japanese financial institution, and Kyoto Chuo Shinkin Bank (Head office: Shimogyo-ku, Kyoto, Japan; President: Makoto Shiranase) launched a full-scale cross-border EC mall, “Kyoto Yu-Pin Cross-border Shopping Mall” in mid-June in time for the biggest EC sale in China.

The Kyoto Chuo Shinkin Bank funded the construction and promotion of the mall, and we took charge of all aspects of the mall’s operation and sales.

As of July 1, 2012, there were 67 participating companies and 426 SKUs of products handled, and 650 items had been purchased as of the end of June after the opening.

Foods and alcoholic beverages are particularly hot sellers, with sweets and butter made with matcha green tea, sake and plum wine, and seasonings such as furikake and dashi being the best-selling items.
Also popular are cosmetics unique to Kyoto, such as perfume paste and face masks.

This initiative has started as a support business for Kyoto Chuo Shinkin Bank’s business partners, and we will promote the products on display by sending out messages from influencers who have a large number of followers on SNS, called KOL (Key Opinion Leader), and by live streaming. We promote the sales of the products on display.

In addition to product sales, the promotion will also include the dissemination of information related to the company and the region, and recognition activities to encourage people to come to After Corona as a future travel destination.

The number of daily users of the mini-program running on WeChat is said to be 400 million. In addition, the world’s largest EC market in China, where it is difficult for SMEs to enter due to high costs and fierce competition, a dedicated EC mall will be built by a regional financial institution, which will organize SMEs and their products into a “regional brand,” enabling many SMEs to enter the market at a low cost. This will enable many SMEs to enter the market at a low cost.

＜ Image of Kyoto Superior Cross-border Shopping Center

 

Overview
Cross-border EC mall name: “Kyoto Selection Mall (Global)”
(Japanese translation: “Cross-border EC mall featuring the best of Kyoto”)
Companies participating: – Shimogamo Saryo (Japanese-style restaurant founded in 1856)
– Udeno (food products such as ponzu (Japanese dashi vinegar) from Kyoto)
– Ujiyasu (Uji tea company founded at the end of the Edo period) – Itoya (general trading company in Kyoto for gift items) Ujiyasu (Uji tea founded in the late Edo period)
・Itoya (general trading company in Kyoto for gift items, etc.)
・Ichimoku (natural cosmetics using Kyoto water and Japanese and Chinese plants)
・Kurochiku (manufacturer and wholesaler of cosmetics and Japanese goods)
・Kishi Shoshu (sake brewer founded in 1781)
・Sasaki Shuzo (only existing sake brewery in Kyoto)
・Joyo Shuzo (only sake brewery in southern Kyoto) ※ Some excerpts

Reference
Trade name : The Kyoto Chuo Shinkin Bank
President : Makoto Shirahase
Head office : 91 Hakodani-hoko-cho, Shijo-dori, Muromachi Higashi-iru, Shimogyo-ku, Kyoto, 600-8009, Japan
Founded : June 18, 1940
Business : Deposit business, lending business, exchange business (domestic and foreign exchange), securities trading and securities investment business, and incidental business (sales of public bonds, investment trusts, insurance products, money exchange, etc.) Businesses : Deposit business, lending business, foreign exchange business (domestic and foreign exchange), commodity securities trading business, securities investment business, and incidental business (sales of public bonds, investment trusts, and insurance products, currency exchange, etc.)
Capital ： 20.2 billion yen
Number of branches ： 130 branches
URL ： https://www.chushin.co.jp/

■Company Profile
Company Name: IntaSect Communications, Inc.
Representative: Tan Yufeng, President
Location: B-M Bldg. 5F, 3-1 Kanda Ogawa-cho, Chiyoda-ku, Tokyo 101-0052, Japan
Founded: November 2000
Business Activities: Cross-border EC for China, overseas promotion and inbound support mainly in China Promotion and inbound support, affiliate operation agency, system development, etc.
Capital ： 98.56 million yen
URL ： https://www.intasect.com

Inbound promotion business for mainland China and other overseas destinations, including Baidu advertising as a core agency, customer attraction support such as being the official exclusive agency in Japan for Mafengwo, a travel social media site with the No. 1 market share in China, KOL and video solutions, cross-border EC support, WeChat Pay, Alipay, and other multi-payment “IntaPay” services. IntaPay, a multi-payment system for WeChat Pay, Alipay, etc., as well as SNS post monitoring, large-scale affiliate operation improvement, affiliate site patrol, offshore development, work style reform such as electronic contracts, and research and development related to AI and healthcare IoT, etc., etc. We are also engaged in the development of new products and services.

For inquiries regarding this matter, please contact:
IntaSect Communications, Inc. Tokyo Head Office (business hours: weekdays 9:00-18:00)
Advertising Business Division Web Business Promotion Department Katakura/Kitabayashi Tel: 03-3233-3525
Web: https: //www.intasect.com/contact. html