IntaSect Communications, Inc. (Head Office: Chiyoda-ku, Tokyo; President: Tan Yufeng), an overseas promotion and inbound support company with a focus on China, will support the overseas sales channel development marketing of a Chinese cross-border EC mall operated by Hagi City, Yamaguchi Prefecture, which sells local products of Hagi City. Hagi City will be accepting applications from companies that wish to exhibit their products on the Chinese cross-border EC mall from June 22 (Wed.) to July 29 (Fri.), 2022. In addition, a project briefing and study session will be held on Tuesday, June 28, from 1:30 p.m. at the Hagi City General Welfare Center.

　Due to the impact of the new coronavirus infection, opportunities for face-to-face sales among businesses in the city have decreased, and an increasing number of businesses are newly expanding their sales channels to online sales, mainly in Japan, utilizing EC malls.
Therefore, this project will be launched as an option to support the shift to a new business model by promoting DX with a view to After Corona and With Corona, in order to develop a new market for Hagi City’s specialty products by cultivating overseas sales channels to China through cross-border EC, and to increase awareness of Hagi City. A special Hagi City page will be set up on the Chinese SNS tool “WeChat” and sales will begin on Monday, August 1, 2022.
　In addition, at a business briefing and study session to be held on Monday, June 28, Hagi City will provide an overview of the project, and our company will provide an overview of cross-border EC, including the development of a mini-program using “WeChat” and how to attract customers.
　
　In order to facilitate cross-border EC, we provide support for all the solutions necessary to enter cross-border EC in China, including the construction of EC malls based on WeChat development, promotional support such as video distribution and live commerce using Chinese influencers known as KOL, advertising operation support, management and support, and logistics. We provide support for all the solutions needed to enter the Chinese cross-border EC market. (Examples of our achievements are shown below.)
We are pleased to announce that our proposal for this project has been adopted and we have been selected as a marketing support company for China in Hagi City.

　According to the “FY2020 Industrial Economy Research Commission Project (Market Research on Electronic Commerce) Report” published by the Ministry of Economy, Trade and Industry in July 2021, the global cross-border EC market, especially in China, is expected to grow rapidly, from 85 trillion yen in 2019 to 530 trillion yen by 2026, a 6.2-fold increase. This is a great opportunity to learn more about the “Chinese consumer”. We will take this opportunity to recruit businesses that “want to take on the challenge of online sales to Chinese consumers” to stimulate, develop, and expand new demand through overseas expansion of Hagi City.

How to apply
■Application period: June 22 (Wed) to July 29 (Fri), 2022 [1st call]
■Sales period: From August 1 (Mon), 2022
■Application conditions: Businesses located in Hagi City (individuals and corporations are not required)
* Products and foods that can be transported at room temperature must have a shelf life of 120 days or longer
Some products may not be eligible to exhibit. Some products may not be allowed to be exhibited.
Examples of products: Hagiyaki, processed foods such as marine products, confectionery, furikake, seasonings, etc., beverages,
alcoholic beverages, crafts such as processed glass products, daily goods, cosmetics, cosmetics, etc.
■Fees: No fees required (only shipping fee from your company to our warehouse in Tokyo).
If the maximum number of items to be exhibited in this program is reached, a fee will be charged for new items only.
If the maximum number of items offered under this project is reached, an exhibition fee may be required for new exhibitors only. (Please contact us for details.)
How to apply: Please contact us at the e-mail address below.

About the Business Briefing and Study Session
■Venue ：Hagi City General Welfare Center (510 Oaza Emukai, Hagi City)

■Date and Time ：June 28, 2022 (Tuesday), 13:30-15:00
■Participation Fee ：Free
■Application Deadline ：June 28, 2022 (Tuesday), noon
■Application Method ：outbound@intasect.co.jpへ Please send an e-mail to
with the name of the participant, company name, department and position (not necessary for those who are engaged in private business
), and contact information (phone and e-mail). (Contact: Katakura, Kitabayashi)
*If you wish to attend on a different date, or if you wish to exhibit only, please indicate so.

Reference: Cross-border EC cases of local products at our company

[1] Support Model for Regional Financial Institutions
In 2021, a cross-border e-commerce site was built within the mini-program, an application on WeChat, which is used by more than 1.2 billion users in China.
More than 136 companies have participated (as of May 2010), contributing to the sales of local industries and attracting the attention of relevant organizations as a business model for regional financial institutions.

[2]Municipal Business Model
We built a cross-border e-commerce site for the purpose of expanding sales channels for local products in municipalities.
More than 30 companies participated in the project, and we provided integrated support not only for store construction, but also for subsequent operations, logistics, promotions, and customer service.

■Company Profile
Company Name: IntaSect Communications, Inc.
Representative: Tan Yufeng, President
Location: B-M Bldg. 5F, 3-1 Kanda Ogawamachi, Chiyoda-ku, Tokyo 101-0052
Established: November 2000
Business Activities: Cross-border EC for China, overseas promotion and inbound support mainly in China
Inbound support, affiliate operation agency, system development, etc.
Capital ：98.56 million yen
URL ：https://www.intasect.com

Established in November 2000. We provide one-stop support for inbound business for China based on four pillars: web marketing in Japan and Greater China, comprehensive support for payment and inbound, system-related services, and corporate innovation. Specifically, we support customer attraction through “IntaPay,” a multi-payment system for WeChat Pay and Alipay, and Baidu advertisements; work style reforms such as electronic contracts and business process improvement; healthcare IoT-related R&D; offshore development; affiliate management services; and monitoring of SNS posts in Japan and overseas. We are expanding our business widely in Japan and overseas with cutting-edge technology.

For inquiries from prospective exhibitors, please contact:
IntaSect Communications, Inc.