IntaSect Communications, Inc. (headquartered in Chiyoda-ku, Tokyo; Tan Yufeng, President; hereinafter referred to as “IntaSect”), which provides support for overseas promotion and inbound tourism to China, Taiwan, and other countries, announces that one of its employees will be speaking at a web seminar for local government officials and others, “Tourism Promotion and Inbound Tourism Promotion to Revitalize Local Economies,” hosted by Mitsui Sumitomo Insurance Company, Limited. Ltd. will speak at a web seminar for local government officials titled “Revitalization of Local Economy through Tourism Promotion and Inbound Visitors” hosted by Mitsui Sumitomo Insurance Co.

The government has set a goal of increasing the number of foreign visitors to Japan to 60 million per year by 2030, and the number of foreign visitors to Japan is expected to continue to increase. However, there is currently a gap between urban and rural areas in terms of attracting visitors, with “overtourism” on the one hand, and a lack of visitors on the other.

This seminar will introduce the current situation and issues of tourism promotion and inbound tourism to local government officials and tourism businesses, etc., as well as the efforts of local governments to improve their ability to attract tourists, from pre-trip tourism promotion to the development of acceptance systems such as cashless payment and introduction of multilingual products that lead to higher consumption during the trip, based on advanced examples from local governments. The presentation will also include advanced case studies from local governments.

Shota Domei, who is in charge of various planning and proposals for companies and local governments in the field of inbound business, will speak at the event and introduce our QR code payment system for inbound tourists, mobile ordering, and other inbound customer attraction methods. He will also explain the know-how of how to attract and respond to inbound tourists in municipalities based on the knowledge he has gained from supporting numerous companies and municipalities.

We hope you will join us if you are interested in developing your business related to effective inbound visitor attraction.

<Seminar Outline>
Title : Revitalization of Local Economy through Tourism Promotion and Inbound Visitors
Date : Friday, August 23, 2024, 10:00-11:30
Format : Web (Zoom method)
Fee : Free
Participation limit : 500 people
*Registration will be closed when the number of participants reaches the limit
Sponsor : Mitsui Sumitomo Insurance Co. Mitsui Sumitomo Insurance Co.

<Program (tentative)>
(1) Current status of inbound tourism, regional issues, etc.
– Mr. Atsushi Takahashi, President & CEO, JR East View Tourism & Sales, Inc.

(2) Case Studies of Municipalities
– Mr. Hiroyasu Honda, Director, Economic Department, Furano City, Hokkaido, Japan

(3) Business introduction by IntaSect Communications, Inc.
– About QR Payment System
– Introduction of services for tourists
– IntaSect Communications, Inc.
General Manager, Sales Management Consulting Division Shota Domei

(4) Business introduction by Payke
・ Introduction of products in multiple languages
– Mr. Keisuke Furuta, CEO, Payke Inc.

(5) Mitsui Sumitomo Insurance’s Regional Development Efforts
– Mitsui Sumitomo Insurance Company, Limited
Mr. Kenichi Wasumi, General Manager, Regional Development Team, Retail Market Strategy Department

＜ Speakers＞ *In order of appearance:
●Mr. Atsushi Takahashi
President & Representative Director, JR East View Tourism & Sales, Inc.

<Biography>
Born in 1967, he joined East Japan Railway Company (JR East) in 1989. After serving as General Manager of the Chiba Branch Sales Department, Deputy General Manager of the Head Office Sales Department, and General Manager of the Sales Department, he became Executive Director and Assistant to the President of East Japan Marketing & Communications, General Manager of Social Business and Regional Development Division CDO in June 2005, and assumed his current position in June 2012.
（He is also the vice-chairman of the Domestic Travel Committee of the Japan Association of Travel Agents, a board member of the Long Stay Foundation, and a regular contributor to the weekly Travel Journal column, “Perspectives.

Mr. Hiroyasu Honda
Director, Economic Department, Furano City, Hokkaido, Japan

<Biography>
Born in Asahikawa City, Hokkaido in 1973. After graduating from university, he joined Furano City Hall in 1995. After working in agriculture, planning, and urban planning, he took charge of commerce and industry promotion at the Commerce, Industry, and Tourism Division in 2010. After serving as Director of the Commerce, Industry, Commerce, and Tourism Division from 2017, he was appointed as Director of the Economy Department in April 2024. He has been in charge of the promotion of commerce and industry at the Commerce, Industry, and Tourism Division since 2010.

● Shota Domei
General Manager, Sales Management Consulting Division, IntaSect Communications, Inc.

<Biography>
Born in 1988. After working in ASP mail order system sales specializing in cosmetics and health foods, he joined IntaSect Communications in 2016, which has a reputation for supporting overseas expansion. Currently, he is proposing promotions linked to attracting customers based on inbound customers’ consumption behavior as well as domestic and international payments, including WeChat Pay. He has a reputation for absorbing the latest information one after another at the forefront of the field of cross-border EC and inbound business for China, and proposing plans and proposals.

Mr. Keisuke Furuta
CEO, Payke Corporation

<Biography>
Born in Tokyo, Japan. After entering the University of the Ryukyus, he launched a trading business and e-commerce business at the age of 19. He worked with a local trading company and was involved in trading and overseas promotion of Okinawan products. He later became independent and founded Payke Inc. in 2014.

Mr. Kenichi Wazumi
Manager, Regional Development Team, Retail Market Strategy Department, Mitsui Sumitomo Insurance Co.

<Biography>
In 1994, he joined Sumitomo Insurance (now Mitsui Sumitomo Insurance). He has a wide range of experience from automobile accident handling to corporate sales. Currently, as a leader of the company’s regional development, he is working on “transformation of value provided” and promoting many alliances for disaster prevention/mitigation, SDGs, decarbonization, and regional economic revitalization.

<Registration>
For more information and to register for this seminar, please visit
https://forms.office.com/r/k2u4WsY9mn

■Company Profile
Company Name : IntaSect Communications, Inc.
Representative : Tan Yufeng, President
Location : 2F B-M Bldg. 3-1 Kanda Ogawa-cho, Chiyoda-ku, Tokyo 101-0052, Japan
Established : November 2000
Business Activities : Overseas promotion and inbound (inbound to Japan) support mainly in mainland China and Taiwan
Cross-border e-commerce for China, Affiliate operation agency, Affiliate site patrol,
System development, etc.
Capital ：98.56 million yen
URL ：https://www.intasect.com/

Established in November 2000. We provide one-stop support for domestic and international web promotions and inbound business for overseas markets, mainly China and Taiwan, based on the four pillars of web marketing in Japan and overseas, comprehensive support for settlement and inbound business, system-related services, and corporate innovation.

Specifically, we provide customer attraction support such as “IntaPay,” a multi-payment service including WeChat Pay and Alipay+, core agency for Baidu advertising, and official general agency in Japan for Mafengwo, the largest travel information site in China. We also provide other services such as cross-border e-commerce support in China, work style reforms such as electronic contracting and business process improvement, healthcare IoT-related R&D, offshore development, Affiliate management services, and eateat, a mobile ordering service for restaurants, etc.